University of London
Business and Marketing Strategies Specialization
University of London

Business and Marketing Strategies Specialization

Upgrade your business and marketing capabilities. Gain a competitive advantage through the acquisition of knowledge and skills in the interconnected worlds of business and marketing.

Dominic Appiah
Mariya Eranova
Alan Bradshaw

Instructors: Dominic Appiah

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4.6

(276 reviews)

Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.6

(276 reviews)

Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace

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Taught in English

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Specialization - 4 course series

Fundamentals of Marketing Strategy

Course 116 hours4.5 (202 ratings)

What you'll learn

Skills you'll gain

Category: Target Market
Category: Market Analysis
Category: Strategic Marketing
Category: Competitive Analysis
Category: Marketing Strategies
Category: Marketing
Category: Business
Category: Business Strategy
Category: Marketing Planning
Category: Strategic Planning
Category: Marketing Strategy and Techniques
Category: Business Analysis
Category: Marketing Effectiveness
Category: Auditing
Category: Market Dynamics
Category: Marketing Management
Category: Analysis
Category: Market Opportunities

Fundamentals of International Business

Course 219 hours4.6 (76 ratings)

What you'll learn

Skills you'll gain

Category: Business
Category: Business Risk Management
Category: Business Strategy
Category: Political Sciences
Category: Social Sciences
Category: Economics
Category: Corporate Sustainability
Category: Cultural Diversity
Category: Business Ethics
Category: International Relations

Operations Systems Excellence

Course 318 hours4.6 (53 ratings)

What you'll learn

Skills you'll gain

Category: Operations Management
Category: Operational Excellence
Category: Process Design
Category: Process Analysis
Category: Business Operations
Category: Business Strategy
Category: Operational Efficiency
Category: Operational Analysis
Category: Supply Chain
Category: Production Process
Category: Process Mapping
Category: Business Process
Category: Organizational Effectiveness
Category: Competitive Analysis

Consumption, Marketing and Culture

Course 417 hours4.6 (30 ratings)

What you'll learn

Skills you'll gain

Category: Consumer Behaviour
Category: Social Media
Category: Environmental Issue
Category: Digital Transformation
Category: Culture
Category: Marketing Psychology
Category: Information Privacy
Category: Market Analysis
Category: Marketing Effectiveness
Category: Marketing
Category: Social Sciences
Category: Research

Instructors

Dominic Appiah
University of London
4 Courses15,751 learners

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