What is strategic management?

Strategic management is the process business leaders use when creating goals and planning how to allocate resources to achieve those goals for their organization. It involves exploring both internal processes from within the organization and external factors, such as the role competition plays in the success or failure of a company. This type of management is a holistic approach that combines classic top-level managerial thinking with the application of modern theories and processes. It's a growing specialty field, with the Bureau of Labor and Statistics (BLS) expecting the field to grow at about 11% per year through 2029 , which is much faster than average.

What does learning strategic management enable me to do next?

Learning strategic management creates a number of career options for you. If you want to start your own business, it provides you with an understanding of how to gain insights that can help your business succeed. If you want to use your expertise to move up at a job you already have, you can present your certifications and show your new skills to your boss by sharing insights based on strategic management principles. If entering a new field is your goal, learning about this type of management ensures you have the know-how and skills to succeed on the job.

How can taking online courses on Coursera help me learn strategic management?

Taking online courses on Coursera can help you learn strategic management by providing you with the opportunity to engage in planning and decision-making sessions through case studies and regular coursework. When you engage in strategy sessions and learn to use tools, such as SWOT analysis, to explore a company's competitive advantage and weaknesses, you gain insights about how a company might make changes in order to increase success. Then, you build on early learning from your courses to learn how to increase decision-making skills and how to develop a growth strategy.

What skills or experience do I need to already have, before starting to learn strategic management?

Before starting to learn strategic management, you need to have strong reading and math skills due to the information you need to understand throughout the course. You need analytical skills to process the information and turn it into something you can apply to each course assignment. You also need to have at least introductory-level leadership skills to build on throughout the time you're studying, while you learn how to manage and inspire others to apply the goals you set and the decisions you make.

What are the benefits of taking an online Strategic Management course?

Online Strategic Management courses offer a convenient and flexible way to enhance your knowledge or learn new Strategic Management skills. Choose from a wide range of Strategic Management courses offered by top universities and industry leaders tailored to various skill levels.

What Strategic Management courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Strategic Management, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Strategic Management Courses - Learn Strategic Management Online

Explore the Strategic Management Course Catalog

Fundação Instituto de Administração
Strategic Management
Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Strategic Leadership, Strategic Planning, Strategic Thinking, Corporate Sustainability, Market Analysis, Business Analysis, Supply Chain Management, Supplier Management, Business Risk Management, Continuous Monitoring
4.8
Rating, 4.8 out of 5 stars
11 reviews
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Strategic Technology Management
Skills you'll gain: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Strategy, Service Design, Business Strategy, Strategic Thinking, Cross-Functional Team Leadership, Business Leadership, Customer Analysis, Organizational Structure, User Feedback, Needs Assessment
4.8
Rating, 4.8 out of 5 stars
102 reviews
Beginner · Specialization · 1 - 3 Months
University of Minnesota
Human Resource Management: HR for People Managers
Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Employee Performance Management, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Human Resources Management and Planning, Recruitment Strategies, Full Cycle Recruitment, Compensation Analysis, Talent Acquisition, People Management, Job Analysis
4.8
Rating, 4.8 out of 5 stars
15K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free
Northeastern University
Engaging in Strategic Management in Healthcare Organizations
Skills you'll gain: Strategic Decision-Making, Strategic Leadership, Organizational Strategy, Corporate Strategy, Business Strategy, Organizational Structure, Performance Management, Health Care Administration, Business Management, Strategic Partnership, Mergers & Acquisitions, Competitive Analysis, Market Analysis, Operational Efficiency
Beginner · Course · 1 - 4 Weeks
Status: Free
Coursera Instructor Network
Strategic HRM: Talent, Performance, Compensation Design
Skills you'll gain: Performance Appraisal, Human Resource Strategy, Human Resources, Talent Management, Human Capital, Compensation Management, Performance Management, Organizational Development, Employee Engagement, Organizational Strategy, Workforce Development, Talent Acquisition, Employee Retention, Diversity and Inclusion, Goal Setting
4.5
Rating, 4.5 out of 5 stars
22 reviews
Beginner · Course · 1 - 4 Weeks
Macquarie University
Strategising: Management for Global Competitive Advantage
Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Business Strategies, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Customer Analysis, Emerging Technologies, Strategic Marketing, Strategic Sourcing, Environmental Social And Corporate Governance (ESG), Governance, Transportation, Supply Chain, and Logistics, Innovation, Business Modeling, Business Transformation, Business Management
4.8
Rating, 4.8 out of 5 stars
1.4K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free
University of London
Managing the Company of the Future
Skills you'll gain: Organizational Change, Coordinating, Leadership and Management, Business Management, Innovation, Organizational Structure, Business Transformation, Leadership, Personal Development, Goal Setting
4.8
Rating, 4.8 out of 5 stars
3.6K reviews
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Business Strategy
Skills you'll gain: Business Strategy, Organizational Strategy, Strategic Leadership, Strategic Thinking, Strategic Planning, Business Management, Business Modeling, Strategic Decision-Making, Competitive Analysis, Value Propositions, Market Analysis, Analysis
Build toward a degree
4.8
Rating, 4.8 out of 5 stars
2K reviews
Intermediate · Course · 1 - 3 Months
University of Virginia
Foundations of Business Strategy
Skills you'll gain: Business Strategy, Strategic Thinking, Business Strategies, Competitive Analysis, Strategic Planning, Organizational Strategy, Strategic Decision-Making, Market Analysis, Risk Analysis, Analysis
4.8
Rating, 4.8 out of 5 stars
3.1K reviews
Beginner · Course · 1 - 4 Weeks
Macquarie University
Strategic management: Be competitive
Skills you'll gain: Business Strategy, Strategic Thinking, Business Strategies, Customer Analysis, Strategic Marketing, Organizational Strategy, Growth Strategies, Corporate Strategy, Competitive Analysis, Market Analysis, Strategic Decision-Making, Market Opportunities, Value Propositions, Analysis
4.8
Rating, 4.8 out of 5 stars
316 reviews
Beginner · Course · 1 - 3 Months
Northeastern University
Intro to Strategic Management for Healthcare Organizations
Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Competitive Intelligence, Business, Consumer Behaviour, Analysis, Environmental Management Systems, Market Dynamics
4.7
Rating, 4.7 out of 5 stars
6 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free
Università Bocconi
Corporate Sustainability. Understanding and Seizing the Strategic Opportunity
Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Strategy, Business Ethics, Environmental Issue, Organizational Change, Socioeconomics, Business Strategy, Strategic Planning, Change Management, Systems Thinking, Stakeholder Management, Diversity and Inclusion
4.6
Rating, 4.6 out of 5 stars
887 reviews
Mixed · Course · 1 - 3 Months